Wednesday 18 November 2015

Point 19: Perfect Audience Member


After going to uktribes.com and reading through the multiple groups that are appointed to people depending on their personality and lifestyle I have come to the conclusion that my target audience are part of the leading edge. This includes creatives, urban artists, DIYers and scenesters who are all seen as proactive leaders that live for making music, curating club nights, publishing magazines and documenting the latest things online. The sub-category creatives may produce music, promote club nights, start indie bands and create festival stages. Urban-artists are another sub-category which often contribute to urban arts such a spoken word, rap, graffiti and urban music. Divers are creative and often produce music and start indie bands, they also often influence urban culture in major cities. The final sub-category that I believe applies to my target audience are the scenesters who set themselves apart by creating new friend and bring music from across all types of people and making it their own.

My target audience is within the age gap of 15-25 that should attract both genders through the neutral topic of music. The people are attracted to new ideas and the ideas of new music and trying to get somewhere in life. 
An example of my perfect audience member would be an 18 year old girl, who listens to a wide variety of music but has a special liking for alternative music and bands. 






My audience member will most likely eat popcorn and have a drink, at least this is what I have gathered from the people that I know that fit into the leading edge category. The music they listen too will reflect their leadership and alternative skills with them exploring both old and new music. It will be of a diverse range and this should hopefully be reflected within the movie.

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